Uber | My Site 6

Safety Never Stops

@sassygirlofficial teams up with Uber to send a clear message: women’s safety is not a joke. The campaign highlights how safety concerns often limit women’s freedom—and calls for a world where they can chase their dreams without fear.

2024

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UBER CAMPER

Introducing the Uber Camper – a limited-edition service for the most anticipated cricket match that will provide fans with an opportunity to seal their spot for a memorable and exciting stay for FREE! We have a special surprise for cricket fans gearing up for the epic cricket battle between India and Pakistan as part of the upcoming ODI World Cup 2023 on October 14.

2023

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AGENCY - DENTSU INDIA - MUMBAI - INDIA

CONCEPT - SHRAY CHAWLA - AKSHIT VS - HAZEL DALBY - ROHIT RANJAN

ART DIRECTION - AKSHIT VS - ROHIT RANJAN - SRIRAJ VERNEKAR

#RoutineSeRescue

Milind Soman isn’t alone in his love for running. To provide a break from routine, Uber India and Dentsu Creative India launched #RoutineSeRescue campaign, showing how people can escape with Uber Intercity.

The campaign showcases a film with Milind Soman running and sharing how Indians enjoy running. It features relatable scenes of people escaping problems by using Uber Intercity.

2023

AGENCY - DENTSU INDIA - MUMBAI - INDIA

CONCEPT - HAZEL DALBY - ROHIT RANJAN

ART DIRECTION - ROHIT RANJAN - SRIRAJ VERNEKAR

#RentalHealthDay x AK

A mockumentary starring Bollywood Superstar, Anil Kapoor, who reveals that skipping stressful activities is the secret behind his reverse aging. The film launched Uber's new service in India, Uber Rentals. A service that isn't just great to skip traffic but a great way to live stress-free. Be like Anil Kapoor and skip the drive, take a #RentalHealthDay.